miércoles, 24 de febrero de 2010

Inspired by WallE Quiznos CEOs HalfBaked Green Strategy

Apparently unmoved by "An Inconvenient Truth", or major pushes by Walmart and GE towards sustainable business, Quiznos CEO, Rick Schaden, was inspired to 'go green' by the computer animated film, Wall-E. While the company is embracing recycling, other important issues such as energy consumption and CO2 emissions will have to wait for a sequel.

Source:
http://www.greenbiz.com/blog/2010/02/23/unwrapping-quiznos-greener-packaging